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Hey, I’m Scott. I help Businesses create content that brings in a Steady Stream of pre-sold customers.
If you’re currently grinding out content and struggling to acquire customers from it, “posting more” or “getting a better system” aren’t the solution.
Content doesn’t fail to bring in customers because the writing is bad — it fails because the ideas you’re writing about aren’t compelling to the right people.
Contrary to what the gurus might tell you, you can find the ideas that will attract eager customers without posting for a year to “see what works.”
In fact, all of the ideas you need to create a sustainable pipeline of pre-sold customers is already baked right into your business.
You just need to know how extract them. And that’s what I can help you do.
Here’s how I can help:
1. Join My Newsletter
The best way to start increasing the effectiveness of your content is to join my newsletter, where I share strategies and insights that will help you create content that pre-sells customers with less effort.
2. Narrative Workshops
I partner with you directly to develop the strategic narrative that will increase the power of every piece of content you create. You’ll walk away from this experience with the exact arguments and ideas to write about that position you as the only logical choice for your ideal customers.
3. Full-Stack Ghostwriting
I’m your full-stack content marketer who can develop your content strategy and execute it across SEO/AEO, social, email, and more. I’ve written nearly every type of content you can imagine over the last 8+ years.
“Scott’s approach to content just makes so much sense. It’s authentic, human, and most importantly, it shows readers why hiring me to manage their yoga retreats is actually the most profitable thing they could do. I had no idea where to start, and now I know exactly what to write about to move my business forward.”
— Martha Willis, Adventures Made
What The Right Ideas can do:
+40% ACV in 10 months
I revamped a firm’s messaging and increased their average contract value by $10k+ in less than a year.
$1M, one article, 6 months
An article I wrote brought in a million dollars in new business for a SaaS company in the first 6 months after it was published.
+64% web traffic
A content program I built increased website traffic for a service provider by 64% without any focus on SEO whatsoever.
$75k for 2-person business
Content brought in the largest deal a small service business had ever closed just 8 months after adjusting their strategy.
+200% LinkedIn followers
I tripled the LinkedIn following of a founder in just under 1 year by repackaging their expertise into a more compelling narrative.
8x web traffic in < 1 year
A content strategy I built for a SaaS company resulted in an 800%+ increase in traffic from search engines in 11 months.
Ready for customer acquisition to be effortless?
Fill out the form to the right and I’ll reach out in the next 48hrs to set up a call so we can see if working together is the right fit.